Only 2 days to go before Christmas and people are apparently struggling to complete their shopping. As of Monday 21st December, the Google/OTX Consumer Pulse Check survey informs us that the average consumer still had approximately 38% of their shopping left to complete! With Jack Frost nipping at the nation’s toes and most means of public transport thrown into relative chaos, it seems that the pressure is on…
Across the pond, our East coast American cousins reacted to the recent snowstorms by flocking online. A Coremetrics report shows that last weekend online sales shot up 22% on 2008 as people desperately sought to buy their last remaining presents. On Monday, packages were being delivered at the astonishing rate of 250 per second as carriers struggle to get people their gifts in time for Xmas (though not within 90 minutes!).
And as if we haven’t had our fill of consumerism in the run up to Christmas, Kelkoo predicts that 25th December will actually be one of the busiest online retailing days of the year! British shoppers will be hoping to bag an early bargain in the sales before the VAT increase kicks in on January 1st 2010.
Online retailing undoubtedly seems to be one of the major beneficiaries of the current cold snap, however delivery timeframes must be being called into question with the ensuing disruption. It looks like there’s going to be a lot of waiting… and at Shutl we hate waiting! Although gutted that we can’t service Londoners throughout this period and provide you with the fantastic service that you expect come rain, hail or snow, we’re very exited that that’s going to change early in 2010. In the meantime, we hope you’ll be patient.
Merry Xmas and we look forward to shutling your purchases to you in the New Year!
